Marketing

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Data Guy is a statistician who has taken on the role of analyzing book sales and comparing traditional v. indie publishing in many ways. He presented his latest report at Digital Book World in January, 2107. Slides from his presentation are available at AuthorEarnings.com. The results have been discussed and analyzed in many ways. One

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As in indie author do you submit to book awards? It’s one marketing strategy that might be a long shot, but if you win, it could pay off. I often enter my books into book awards. Here are some of the winners! 2017 National Science Teacher’s Association Outstanding Science Trade Books Also on the Alabama

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How a Publisher’s Catalog Can Help You Sell 2400 Books Since 2014, Mims House, my publishing company publishes two catalogs a year, and the Catalog on the website (MimsHouse.com/catalog) received about 8% of my traffic in the last 90 days, and over half the downloads on the site were for the catalog. Recently, I had

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Featured Blog Post on the The Carnival of the Indies If you think about buying a book, where do you go to make your purchase? Probably it’s local bookstores or your favorite online bookstore. The market for the general public encompasses those bookstores and we call that the trade market. Indie authors promote widely through

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I recently visited with two booksellers. Mims House’s catalog now lists 18 books, and I wanted to present them with the variety of my titles. My business plan focuses on education markets, but I also target trade markets and would like to grow that part of my business. I also have new books scheduled for